The Professional Development Center (PDC) at the Virtual University of Pakistan (VU) is
pleased to propose a one-month, hands-on training program designed to equip participants
with essential graphic designing skills and freelancing techniques. The training will focus
on practical learning using industry-standard tools like Adobe Photoshop, Illustrator, and
Canva, along with guidance on navigating freelancing platforms.
Objective:
- Build a strong foundation in graphic design principles.
- Provide hands-on experience with Adobe Photoshop, Illustrator, and Canva.
- Provide hands-on experience with Adobe Photoshop, Illustrator, and Canva.
- Enable participants to create professional-quality designs for various media.
- Guide participants in developing a portfolio for potential clients.
- Introduce effective freelancing strategies for earning through global platforms.
Program Overview:
- Duration: 1 Month
- Training Days: Weekend (Saturday and Sunday)
- Number of Sessions: 8
- Session Duration: 4 hours per session (10:00 AM - 02:00 PM)
- Training Starting Date: September 13th, 2025
- Total Training Hours: 32 hours
- Venue: Information Access Center (IAC), Virtual University of Pakistan, Davis Road Campus Lahore
- Mode: In-person
- Total Participants: 30
Methodology:
- Duration: 1 Month
- Interactive Lectures Covering theoretical aspects of graphic design and freelancing.
- Hands-on Practical Sessions : Focused on learning and applying software tools.
- Real-world Projects : Designing logos, posters, and social media graphics.
- Freelancing Guidance :Navigating Upwork, Fiverr, and other platforms.
- Portfolio Development : Creating and refining a professional design portfolio.
Who should attend:
- Students (College & University)
- Aspiring graphic designers
- Marketing professionals
- Entrepreneurs
Registration Fees:
Discount Policy:
- 20% discount for VU students and alumni.
Registration Date:
- Last Date of Registration: September 10, 2025
Event certificates:
- E-certificates will be given to the Participants and Trainers of the event.
Content:
The content for the one-month hands-on training is as follows.
| Days |
Training Content |
| Week 1: Introduction to Graphic Design and Design Principles |
Topics Covered
- Introduction to Graphic Design: Overview and Career Paths
- 12 Design Principles
- Basics of Composition and Layout Design
- Typography: Understanding Typography Rules, Fonts, and Hierarchy
- Introduction to Color Theory: Fundamentals of Color Psychology and using Color Palettes
Hands-On Practical
- Creating Simple Designs with Shapes, Text, and Color
- Experimenting with Layouts and Typography in Design Software
|
| Week 2: Introduction to Design Software and Photo Editing |
Topics Covered
- Introduction to Adobe Photoshop: Tools, Interface, and Basics
- Working with Layers, Selections, and Masks
- Photo Editing Techniques: Retouching, Enhancing, and Adjusting Images
- Introduction to Adobe Illustrator: Creating Vector Graphics
Hands-On Practical
- Editing and Manipulating Images
- Designing Basic Graphics like Icons and Logos using Illustrator
|
| Week 3: Design for Print and Digital Media |
Topics Covered
- Layout Design for Print Media: Flyers, Posters, and Brochures
- Branding and Identity Design: Creating Logos, Business Cards, and Stationery
- Designing for Digital Media: Social Media Posts and Web Banners
- Best Practices for Print and Digital Design
Hands-On Practical
- Creating Marketing Materials (Flyers, Posters, Web & Social Media Artworks)
- Designing Branding Elements (Logos, Business Cards, Letterheads)
|
| Week 4: Advanced Techniques and Freelancing Strategies |
Topics Covered
- Advanced Photoshop and Illustrator Techniques
- Working with Mockups and Presenting Designs
- Introduction to UI/UX Design Concepts
- Use of AI in Graphic Designing
- Setting up freelancing accounts, bidding strategies, and client communication.
- Organizing and Presenting a Design Portfolio
Hands-On Practical
- Final Design Project: Participants will choose a project based on a real-world brief, apply their skills, and present their work.
- Portfolio Review and Feedback: Participants will receive personalized feedback on their design work, guidance on building their portfolio and on setting up of freelancing accounts.
|
Venue:
Information Access Center (IAC), Virtual University of Pakistan, Davis Road Campus Lahore.
Payment Mode:
Online payment mode uses a Debit/Credit Card, Easypaisa, or Jazzcash.
Venue:
Information Access Center (IAC), Virtual University of Pakistan, Davis Road Campus Lahore.
Contact Details:
Email: support.pdc@vu.edu.pk
Phone: 111-880-880 (Ext. 6621, 2625)
Disclaimer:
By participating in our events, you acknowledge and agree to the following terms
regarding the use of your photos and videos on our official social media channels
and promotional materials:
- By attending our events, you grant VUP the irrevocable right and permission to use, reproduce, distribute, and display photographs videos, and other media captured during the event. This usage may include, but is not limited to, social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) and promotional materials (e.g., brochures, flyers, website).
- Media captured during events may be used for various purposes, including promoting future events, showcasing the event's highlights, and illustrating the experience for those who were unable to attend. This helps create a vibrant and engaging community around our initiatives.
Please understand that capturing the moments of our events contributes significantly to the vibrant
community we aim to foster. We endeavor to use these materials in a respectful
and responsible manner, adhering to the terms outlined in this disclaimer.
University's Right to Cancel/Postpone:
The University reserves the right to cancel/postpone an event due to a range of valid reasons,
including but not limited to:
- Unforeseen circumstances such as natural disasters, extreme weather conditions, or emergencies.
- Low participant turnout that could impact the event's effectiveness.
- Unavailability of essential resources or facilities.
All participants will be informed about the postponement of the event well before time.
Refunds and Credits:
If an event is canceled by the University, participants who have already paid registration fees will be eligible for a full refund.
Credit card service fee will be deducted as per banking regulations.
In case of postponement, the University might offer participants the option to transfer their registration fees to a rescheduled event.